Foundation vs Growth vs Performance: Which Plan Fits Your Business?

Pricing pages often make tiers look like a simple ladder of "more features for more money." Ours works a little differently, and understanding the real distinction between Foundation, Growth, and Performance will help you pick the right one faster.

Foundation and Growth: the same five products

This is the detail most people miss: Foundation and Growth include the exact same five products — website, SEO & content, social media, reputation & presence, and GEO. The difference isn’t what you get, it’s who runs it. On Foundation, you review and approve the AI’s work yourself. On Growth, our team manages it for you on a plan you’ve agreed to.

So which of those two is right for you?

Foundation suits a business owner who wants to stay hands-on and doesn’t mind spending a little time each week reviewing and approving content. Growth suits someone who’d rather the work simply happens, checked and delivered without needing their day-to-day involvement.

Performance: adding the full funnel

Performance includes everything in Growth, plus Google & Social Ads and Email Marketing Automation — for businesses ready to add paid acquisition and automated follow-up on top of the organic foundation.

A simple way to choose

If you’re not sure yet whether you want to be hands-on or hands-off, start with Foundation — you can move to Growth’s managed service at any time without changing which products you have. If you’re ready for paid ads and email on top, Performance is the natural next step.